What should you include on a digital business card?
A strong digital business card profile includes your full name, job title, company, direct phone, email, and a professional headshot at minimum. Adding social links, a website, a calendar booking link, and a contact-save button makes it significantly more useful.
The non-negotiables
Name, current title, company name, direct phone number, and email address. These are what someone will actually use to follow up with you. If any of these are missing or wrong, the card fails its primary purpose. A headshot is not strictly required but is strongly recommended — people remember faces, and the photo makes your contact much more likely to be saved and kept.
High-value additions
LinkedIn profile link — the most commonly clicked link on professional cards. Company website. Personal website or portfolio. A calendar booking link (Calendly, Cal.com) if you take meetings. A lead capture form if you're actively collecting contacts. QR code to share the profile URL. Each of these adds a specific use case that makes the profile more useful for specific types of recipients.
What to leave out
Avoid including your home address, personal email if you have a professional one, or so many links that the profile becomes cluttered. More than 8–10 links reduces engagement — people stop clicking when there are too many choices. Organize links by priority and ruthlessly cut anything that isn't genuinely useful to the person receiving your card.
Should you put your home address on a digital business card?
Generally no. Include your company address if relevant, but personal addresses are a security risk and rarely useful to professional contacts.
How many social links should you include?
Include the platforms where you're actually active and that are professionally relevant. For most people: LinkedIn plus one or two others. Don't list every platform you have an account on.
Should you include a photo on a digital business card?
Yes, strongly recommended. A headshot increases profile engagement and makes your contact more memorable and trustworthy.