What data is collected when someone taps your NFC card?
When someone taps your NFC card, the platform typically logs: the time of the tap, the page(s) viewed on your profile, the device type and operating system, and sometimes an approximate geographic location based on IP address. No personal information about the tapper is collected unless they voluntarily fill out a lead capture form.
Standard analytics data
Like any website, your profile page can log standard analytics: timestamp of the visit, pages viewed, time on page, referring URL, device type (iPhone/Android), operating system version, screen size, and browser. IP address is logged by servers and can be used to approximate city-level location (not precise GPS). This is identical to what any website collects.
What isn't collected
The tapper's name, phone number, email, contacts, or any personal identifier is not collected unless they choose to fill out your lead capture form. NFC cards cannot access the phone's address book, camera, microphone, or files without explicit browser permission requests (which the profile doesn't make).
Lead capture forms and consent
If your profile includes a lead capture form and someone fills it out, that's voluntary — they're choosing to give you their contact information. The data submitted goes to your platform dashboard. Most platforms require privacy policy disclosure on forms collecting personal data.
Can I see who specifically tapped my card?
Only if they submitted a lead form. Anonymous taps show device type, location, and time but not the person's identity.
Is analytics data from NFC cards covered by GDPR?
If you're collecting analytics from EU visitors, GDPR applies. Your platform's privacy policy and data processing terms are relevant here.
Can the platform sell my analytics data to third parties?
This depends on the platform's privacy policy. Read it before signing up. Reputable platforms don't sell user data.